Quit Holding Social Media To a Different Standard

As one whose work responsibilities center around the use of internal and external social media, I am no stranger to hearing questions about the ROI (return on investment) of social media.  Business leaders want to know if there is a hard, calculable, financial return to the business for using social media.  I understand the question. …

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Memorizing Scripture – Old School and Still Relevant

There is nothing glamorous about it.  It is accomplished most often from rote memory work using basic resources.  It isn't something you to do to impress others or show off your knowledge.  It's easy to forget about doing.  If you forget about it for too long, much of your previous hard work goes out the …

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Book Review: “The Millennials” by Thom S. Rainer and Jess W. Rainer

If you'd like to better understand the Millennial generation, also known as Gen Y - those born approximately between the years 1980 and 2000 - then I suggest you read the book The Millennials: Connecting to America's Largest Generation by Thom Rainer and his son Jess Rainer.  Thom is a Baby Boomer while Jess is a Millennial. …

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