Social media has been my profession since 2010. I manage a large, 70,000-person internal community for a company that’s #56 on the Fortune 500 list. I served many years on its social media team and now perform those same functions from its Corporate Communications team. Through the years, I’ve had responsibilities that include the company’s Facebook, Twitter, Pinterest, YouTube, Google+ and LinkedIn accounts as well as some external customer-facing communities and our employee advocacy program. I love my work and the company that allows me to have this much fun while working with amazing people and getting paid for it.

Personally, social media has been a huge part of my life as well for even longer. I’ve had an active role in my church’s social media for a number of years. Like many of you, I check my personal Facebook and Twitter accounts multiple times daily in addition to other online communities that are important to me. I’ve been in a pattern for many months where my main way of winding down at night before going to bed is to enjoy a number of Facebook videos that make me laugh or smile. It isn’t uncommon for me to spend at least a couple hours a day outside of my work duties browsing personal social media – mostly Facebook with a little Twitter and LinkedIn thrown in.

It is no small decision for me, then, to take a break from Facebook (and Twitter) for the next month beginning today – February 17, 2020 – and going until at least March 17. Why am I doing this?

Not in reaction to any particular stimulus.

Not as a protest against anyone or anything.

Not because I’m angry (I’m not).

Not to try to convince anyone else to do the same.

So why? Because I want to see what my life can be like if I reclaim that 2+ hours a day spent voluntarily online and invest that time elsewhere. I need to read more. I need to sleep more. I need to volunteer more. I need to do more around the house. I need more real-life, face-to-face time than Internet-based interactions with people.

I’ve thought about taking a short break from social media for years, but have never made the decision to do so because I enjoy it so much. It’s fun. It’s my profession. I connect with so many other wonderful people (and a few jerks) online. But I don’t like what I sense is a huge negative impact on time and meaningful relationships because of so much time with my head staring at a screen when it doesn’t have to be. So I’m putting that part of me on pause for a month.

I make no promises of what will happen after the month is up. Maybe I’ll go back to exactly the way things were. Perhaps I’ll learn some things in the next 30 days that cause me to make some permanent changes. We’ll find out together.

After this blog post is published and shared on Facebook, Twitter and LinkedIn, I’ll be signing off Facebook and Twitter until March 17. I’ll still check LinkedIn with my usual once-every-few-days frequency for a few minutes since that’s mostly professional. I’ll visit the professional community of my peers around the globe hosted by The Community Roundtable. But I will try to get my head out of the Internet personal cloud and back on earth where I suspect it is better off.

If you need me in the coming weeks, call or text me if you know my number. If you don’t have that, my personal email is jeffkross@yahoo.com.

Peace. Enjoy the next month.

My 2020 Goals for Body, Mind and Spirit

Posted: January 25, 2020 in Goals
Tags: , , ,

It’s been a few years since I’ve spelled out on this blog specific goals for a new year. I always have goals, of course, both for my professional and personal life, but I don’t always write about them publicly. Like many of you, I’ve had years of achieving some goals while falling short on others. Occasionally, I’ve been too ambitious and found myself burdened by trying to tackle too many personal goals. That ends up being discouraging and counterproductive.

For 2020 I’m trying to be balanced and simple in my goals. My professional goals will be documented at work in the system of record for that. For my personal goals I’ll document here, I like the categories of body, mind and spirit, so I’m coming back to that framework this year. I’m also going to keep it simple by only having one specific goal in each category.

Here they are:

My goal for my body this year is to average at least 10,000 steps per day for all 366 days of this leap year. Ideally, I won’t go any day this year with less than 10,000 steps, but injury and illness can play a part over which I have no control, so I’ll be content with averaging that for a total of 3.66 million steps this year. How I get them doesn’t matter – walking, jogging, treadmill, walking the dog – whatever. I’m writing this on January 25 and so far I haven’t had a day with less than 10,000 steps, so I’m off to a good start.

My goal for my mind this year is to write two blog posts per month – one personal on this blog site and one professional on either LinkedIn or another site. With nearly 700 blog posts under my belt between this site and elsewhere, it should be evident I enjoy writing, but I’ve gotten out of the habit the last few years and haven’t been consistent. I can do better. Writing helps me clarify things in my own mind and reflect on various topics in a way that’s also hopefully of value to a few others. This post counts as the personal post for January, so I have one more to do in the next week on LinkedIn to be on track. I already know what it’ll be about, so I just have to set aside the time to do it.

My goal for my spirit is to spend one hour per day in private Bible study and prayer. For more years than not throughout my teen and adult life I’ve been pretty consistent in my reading and devotional times. Last year was probably my worst, though, in many years and I felt it. I’m in the middle of reading and praying my way through the Reformation Study Bible, so I should be able to complete that this year and start on another study Bible I haven’t yet read when I’m through with this one. There is nothing in my life any more important than spending time with the Lord, learning His Word, and becoming more like Him. If other things on my schedule have to go to make time for this, then it’ll be a good trade. So far I’ve only missed one day in January and that was a Sunday where several hours were spent in study and worship at church and when guests in the home took the remainder of the day and evening, so I won’t feel too bad about that. Still, private time is needed on Sundays as well because the nature of private devotions is very different than public study and worship.

Sharing goals with others helps one be accountable, so I invite any of you to check in with me from time to time and ask how I’m coming on the goals.

What about you? What are your goals for 2020? Leave me a comment.

Wedding Reception

Cutting our wedding cake – May 26, 1979

On May 26, 1979, Linda Sue Kiger and I said “I do” to each other at her home church – Third Baptist Church – in St. Louis, Missouri. It’s been quite a ride and continues to be. I am thankful for her for so many reasons, but below is one for each of our 40 years together. Except for the first two, they are in no particular order:

  1. She is a faithful follower of Christ.
  2. She is a faithful wife who I can count on ‘til death do us part.
  3. She is the hardest working person I know.
  4. She is happiest when serving and giving to others.
  5. She is Mom to our two wonderful sons.
  6. She is Nana to our two awesome grandchildren.
  7. She is cook, caterer, and kitchen hostess to hundreds every year who get the benefit of eating her delicious food.
  8. She never pretends to be something she isn’t.
  9. She speaks her mind.
  10. She can read a person’s character like an open book.
  11. She seeks no glory for herself.
  12. She hates evil and hypocrisy.
  13. She’s smarter than me.
  14. She loves me in sickness and in health, for richer or for poorer, for better or for worse, in good times and in bad.
Wedding Party

Our Wonderful Wedding Party

    1. She has managed our finances for the past 25 years after I got tired of doing it the first 15 years of marriage.
    2. She loves doing yard work and says it’s therapeutic for her.
    3. She loves our church and can’t imagine being a member who doesn’t serve it in many ways.
    4. She supports me in major decisions that impact us both.
    5. She has no desire to impress others with material things.
    6. She’s frugal in whatever she buys.
    7. She quickly became a fan of UK basketball and Ale-8 when we were dating in college.
    8. She does my laundry without complaining.
    9. She’s handier around the house than I will ever be.
    10. She puts up with my obsession with my dog, Callie.
    11. She has the common sense that I lost somewhere along the way.
    12. She can remember names of people and their stories far better than me.
    13. She loves, respects, and lives in awe of God’s creation.
    14. She loves and honors her Mom.
    15. She considers dinner at Qdoba and a walk around the mall as a big night out.
The Getaway Car

Our getaway car – the Big Green Machine thanks to Best Man Wayne Grooms

  1. She has many strengths that complement my weaknesses.
  2. She appreciates my humor (most of the time).
  3. She always has pure motives.
  4. She doesn’t cut corners to make things easy on herself.
  5. She knows American history and the Constitution and has little tolerance for those who respect neither.
  6. She loves MeTV more than any other TV channel.
  7. She takes extra food from her cooking jobs to homeless shelters to feed the hungry.
  8. She has no fear.
  9. She loves students and would happily mother them anytime, anywhere.
  10. She loves opening our home to friends, family and guests from around the globe.
  11. She has put up with my shenanigans all these years.

Anyone who knows both of us knows that we are very different in some obvious ways, but those are mostly external differences and are superseded by these more important things that unite us:

  • Nothing is more important to us than our Christian faith.
  • That faith and the truths contained in the Word of God form the lens through which we view, understand, and respond to the world around us.
  • It is the basis of our shared fundamental values that determine what we think, say and do, and how we interact with others.
  • It is how we can live in a changing and sometimes uncertain world with complete confidence in our future – not because we are in control, but because Someone Greater is and we belong to Him.

Happy 40th anniversary, Linda! Thank you for being my partner forever. I love you. Here’s to the adventure yet to come…

July 2016 New Home

July 15, 2016 – Our new home and new adventure

I just published a LinkedIn article called “If you attend only one conference for online community professionals…” It’s about the various conferences I’ve attended through the years as an online community pro, and why I hone in on one in particular as the main conference I attend if I only get to attend one a year. Add your comments to the LinkedIn article if you wish. I’d love to hear the opinions of my fellow online community colleagues.

The Indispensable CommunityI just published a review of Rich Millington’s latest book, The Indispensable Community, on LinkedIn. Go check it out and share your thoughts. I highly recommend the book to all online community professionals.