Like many of you, I spend a lot of time on social networks - both work related and personal. Their existence has transformed how countless numbers of people communicate daily around the world. They will only continue to grow in use and significance. But all is not well on social networks, probably because they're made …
Category: Social Media
Leading Your Employees with Enterprise Social Networks
As the community manager for a large enterprise social network (ESN) for a Fortune 100 company, it thrills me when leaders are interested in how they can use internal social networks better in their role as leaders. I am glad to report that 2013 has been the best year to date in our company for …
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Let Me Give You A Taste of Twitter
I wrote a blog post in March of 2012 claiming that Twitter is the most important learning resource on the planet. I still believe that. If it wasn't, I wouldn't spend 1-2 hours per day perusing my personal Twitter feed in addition to the hours I spend there daily for my work. For nearly three …
Social Media Saved Me $10,000 This Week
Ask me what the ROI of social media is for me personally, and I'll tell you that it was $10,000 for me this week. Why? Because of what happened related to the 150-year-old, 14.5 foot circumference tree in our back yard, shown here with my son, Jason, giving it one last hug before we have …
Quit Holding Social Media To a Different Standard
As one whose work responsibilities center around the use of internal and external social media, I am no stranger to hearing questions about the ROI (return on investment) of social media. Business leaders want to know if there is a hard, calculable, financial return to the business for using social media. I understand the question. …
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