Leap Year Lesson #184: Use the Point of No Return To Your Advantage

Have you ever reached a point of no return?  I suspect you have, although you might not have thought of it in those terms at the time.  The phrase may be associated with something either positive or negative. While out jogging and walking tonight, I decided to use the idea of a point of no …

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Leap Year Lesson #150: Competition Can Be Good For Your Health

My company - Humana Inc. - began today an internal challenge among employees called the 100 Day Dash.  Any of the 40,000 employees who want to participate are welcome to do so, both individually and as a member of teams.  The challenge is all about how many steps you take daily as measured by the …

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Leap Year Lesson #135: Success Doesn’t Happen Without Goals

I regularly take part in conference calls involving online community managers from around the country and overseas.  We discuss our experiences, challenges and practices in leading social media efforts for our respective organizations. The topic for today's call was companies' marketing efforts via social media.  Most seemed to assume that marketing is a vital reason …

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