I'm currently reading the 10th anniversary edition of The Cluetrain Manifesto. The first edition came out in 2000, so even this edition is a few years old. For those unfamiliar, it is a classic book that had its genesis in 95 theses posted in 1999 at http://www.cluetrain.com - a site largely kept as it was then …
Tag: Customer Service
Top Ten Posts for 2012
Below are the most viewed posts on this blog during 2012. If you missed one of them or have long since forgotten what it was about, check it out. Most are quick lessons learned of 366 words or less (the exceptions being #2 and #9 - both posts from 2011 that still were among the …
Leap Year Lesson #353: It’s No Wonder Why People Shop Online
I just made an attempt to go shopping for a couple of things - one item I want for my smart phone and a Christmas gift for a friend. After two hours, three individual stores and a mall, I came back home empty handed. The first store had one of the items and it was …
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Leap Year Lesson #237: More Companies Should Be Like Southwest Airlines
I wrote the following while on a Southwest Airlines flight yesterday from San Francisco to Las Vegas. I have long been a fan of Southwest Airlines for several reasons, and each flight with them reinforces the notion that more businesses would do well to learn from them. For example, some of the positives include: They …
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Leap Year Lesson #120: Exceed Your Customers’ Expectations
Our reliance on wireless access to the Internet is pretty much a given for most folks these days. You can go to about any McDonald's location or a bazillion other places and connect. We have grown accustomed to having such access, whether in our own homes, where we work, eat, shop or hang out. I …
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